Data Enrichment.

Data enrichment is a common phrase that represents procedures used to enhance, refine or otherwise improve raw data. This concept and other identical ideas give rise to making data a useful resource for almost any contemporary business or business. It also reveals the common crucial of proactively using this data in various ways. Data augmentation can range from something as simple as adding a missing postcode, to augmenting records with demographic or geographic data based on a name or address match. It’s a simple process, with the value gained far outweighing the effort required.
Although data enrichment can work in many different ways, many of the tools used for this goal involve a refinement of data that might include small errors.